Start UP • Branding •Editorial
art & Creative Direction
I became involved with guesterly after a former editor from O, the Oprah Magazine reached out in need of a brand consultation. That consult quickly turned into a 360-degree commitment, encompassing everything from the branding of their logo and brand guide through the development of the initial product offering. Working and designing around the unique circumstances of a startup really taught me to think long-term but act quickly.